Craig Oliver

President and Founder
Spas of America

Craig Oliver is president and founder of Spas of America.  He is passionate about the ability of the Spa & Wellness industry to contribute positively to the enrichment of people’s lives. In 2004, Craig created a vision for a premium Spa & Wellness online experience and in August 2005 launched Spas of America.  Previously Craig directed Internet strategy for North America’s leading developer of four-season destination resorts across North America. Here he witnessed first-hand the growth of Spa & Wellness and its importance to the future travel and leisure industry. Craig has a passion for the online medium and its ability to integrate with our marketing and communication channels to drive growth, build customers and grow revenue.  His previous experience includes roles in finance, real estate, public relations and television. Born in Calgary, Craig is a graduate of Mount Royal College’s Broadcasting program. In 1999, Craig completed the University of British Columbia’s Internet Marketing program-the first of its kind in North America-and has spoken at numerous Internet, travel and leisure, and spa conferences throughout the United States and Canada.